Badminton is already part of the history of Spanish sport written in gold letters. Few countries can boast of having a triple world champion and Olympic champion and an athlete with 4 participations in the Olympics.
All the limelight belongs to our players, however, there is a lot of work behind these achievements. Part of that work is to spread the word about the sport in order to gain support.
This work starts with the promotions that coaches and volunteers are constantly doing to get new participants and supporters. This, unfortunately, is not enough. That is why media coverage is so important.
From social networks, clubs, federations and followers do not stop sharing everything that happens in training sessions and tournaments. In addition, they send the chronicles to the mass media to achieve more diffusion.
Achievement by achievement and practitioner by practitioner, badminton is gaining more prominence in the media every day. Proof of this is the presence of the Media Pro team at the BWF World Junior Championships in Santander. Broadcasting for RTVE Play in Spain, it provides content to the BWF Youtube channel and Badminton Spain, which have been covering the event.
The presence of these powerful media in the final stages of the team and individual event, gives a very positive boost to the shuttlecock discipline in our country.
Any diffusion is a very valuable opportunity for Spanish badminton, so do not hesitate to join us at the Palacio de los Deportes of Santander and share your experience of this tournament on social media.